META, INSTAGRAM & TIKTOK ADS FOR eCOMMERCE BRANDS

Social ads that make money — not just clicks.

We plan, launch and scale paid social for eCommerce brands on Shopify, WooCommerce and other platforms — on top of Meta CAPI and server-side tracking. The algorithm learns from real purchases, and you finally see your true ROAS.

Free · No commitment · View-only ad account access is all we need

THE REAL PROBLEM

Meta is spending your budget on bad data.

Since iOS 14.5, ad blockers and privacy changes have made the browser pixel miss a big share of real purchases. Meta can’t see which ads actually sell — so it optimizes for cheap clicks, and your reported ROAS looks worse than it is.

PROBLEM 01

Missing purchases

The pixel under-reports sales. Winning ads look like losers and get turned off too early.

PROBLEM 02

Wrong optimization

With weak signals, the algorithm finds clickers instead of buyers. CPA creeps up month after month.

PROBLEM 03

Tired creative

The same few ads run for months. Frequency climbs, CPMs rise, and results fade.

Our approach is simple: fix the data first, then test and scale what really sells.

WHAT WE DO

Everything your paid social needs — in one team

We focus on the platforms where eCommerce sells: Meta (Facebook & Instagram) and TikTok.

STEP 1 · TRACK

Clean data for the algorithm

  • Meta CAPI + server-side tracking — with proper deduplication, so every purchase is counted once.
  • Higher Event Match Quality — better customer signals sent to Meta for smarter optimization.
  • TikTok Events API — the same server-side accuracy on TikTok.

Need a full tracking rebuild? See our Conversion Tracking Setup.

STEP 2 · LAUNCH

Campaigns built for eCommerce

  • Advantage+ Shopping campaigns — set up and fed with the right creative and data.
  • Catalog & Dynamic Product Ads — retarget shoppers with the exact products they viewed.
  • Prospecting that finds buyers — broad and lookalike audiences built from your customer data.
  • UGC-style creative — ads and copy for Feed, Stories and Reels.

STEP 3 · SCALE

Test, learn, grow

  • Weekly creative testing — new hooks, angles and formats every week.
  • Clear scaling rules — budgets move based on your CPA and ROAS targets.
  • MER & blended ROAS reporting — matched to your real Shopify or WooCommerce revenue.
  • Weekly Loom update — plus a monthly strategy call.

HOW IT WORKS

Your first 30 days with us

01

Free Ad Account Audit

Days 1–3

We review your tracking, account structure, creative and wasted spend — and show you what to fix first.

02

Tracking & Setup

Week 1

CAPI and server-side tracking, catalog, pixels and audiences — set up correctly before we spend a dollar.

03

Launch & Test

Weeks 2–4

A clean campaign structure goes live with a batch of new creatives to find early winners.

04

Scale

Every month

We scale winners, cut losers, and plan the next round with you on a monthly call.

What you get

PLANS

Simple plans. No long-term contracts.

Ad Account Audit

For brands that want an honest second opinion

Free

Delivered in 3 business days

MOST POPULAR

Growth Management

For brands ready to scale Meta & TikTok

Custom quote

Monthly · based on ad spend

Launch Setup

For brands starting fresh or rebuilding

Custom quote

One-time · about 2 weeks

Not sure where to start?

"I don't trust my ROAS."

We check what your pixel and CAPI are really sending — and what it costs you.

"My ads get clicks, but the site doesn't convert."

We find where shoppers drop off between the ad and checkout — and fix it.

"Tracking is fine. I need ads that sell."

You’re in the right place. Let’s audit your ad account and find quick wins.

FAQ

Questions brands ask us

We specialize in Meta (Facebook & Instagram) and TikTok — the platforms where most eCommerce brands get their best paid social results.

There’s no strict minimum, but paid social needs enough budget to test properly. In your free audit we’ll tell you honestly whether it makes sense to scale now.

Yes. We write the copy, plan hooks and angles, and produce static and video ads. We can also brief creators or work with your existing product content.

Tracking fixes improve your reporting within days. New campaigns usually need 2–4 weeks of testing to find winners, then we scale what works.

You do. Everything runs in your own Business Manager and TikTok account. You keep full ownership of accounts, pixels, audiences and data.

A weekly Loom video plus a live dashboard showing spend, revenue, ROAS, CPA and MER — matched to your real store orders, not just platform numbers.

We work around your business hours, meet on Zoom or Google Meet, and reply by email within 24 hours.

No. We work month to month — we keep clients by getting results, not with contracts.

Are your ads making money — or just getting clicks?

Get a free ad account audit. We’ll check your tracking, show you your true ROAS, and tell you exactly what to fix first. No contract, no sales pressure.